Coffee with an opinion.
Eight single-origin coffees, roasted after you order. Picked by Midi, an AI that's never tasted coffee. Approved by people.
From $28 · Free US shipping on 2 bags ($50+)
Eight places.
Eight sets of words.
Every tasting note is the roaster's, word for word. Pick the words that sound like you.
01Ethiopia Natural
Milk chocolate · Fruit · Caramel
02Colombia
Dried orange · Berry · Chocolate
03Honduras
Caramel · Spice · Brown sugar
04Tanzania
Pear · Jasmine · Strawberry
05Brazil Santos
Cocoa · Smooth · Clean
06Bali Kintamani
Dark chocolate · Molasses · Brown sugar
07Guatemala
Dark chocolate · Bright fruit · Butterscotch
08Peru
Salted caramel · Silky sweet · Citrus
Decaf, espresso,
pods, tea, seasons.
Each on its own shelf, with the roaster's sheet and nothing invented.
Midi has never
tasted coffee.
So it hides the names and shows only the roaster's tasting notes. Pick what sounds good. We reveal the coffee.
No email needed to play.
Roasted after
you order.
- 3–5
- business days to leave the roastery
- 12 oz
- whole bean or ground, four grinds
- $50+
- free US standard shipping
Every bag is roasted to order by our roasting partner in Temecula, California. We curate; they roast.

Your pick,
plus its opposite.
If your pick's notes start with chocolate, the second bag's start with fruit, or the other way around. $28 each, $56 for both, and US standard shipping is free.
Find my pairThe noon sun is straight over 13.2°S.
Nearly all coffee grows in the band where that can happen. Next on our shelf to get a no-shadow noon: Tanzania, Mbeya, around February 27 (in 122 days).
See Tanzania →Computed from today's date. Region centre, ±2 days.
Costa Rica
Alajuela.
Sweet apple · Raisin · Honey
One coffee at a time, outside the standing eight. Eco-pulped, sun-dried, medium roast, 1,300–1,445 m.
For the cup,
and after it.
Skip the label.
Pick by the words.
Three taps. Only the roaster's tasting notes. Then we show you the bag.
Pick your coffee blind










